Sanja Vukasinovic - Product designer from Paris, France
Sanja has been hands on all aspects of digital product creation, from discovery and research to prototyping, testing and services ecosystem strategy, always keeping user as a focal point of her studies.
Work File
1/07
Infiniti
— Creating a Nissan Luxury car line app for the connected vehicules.
COMPANY
Renault Nissan Mitsubishi Alliance
ROLE
Product Design Lead
Infiniti Connected app, a Nissan luxury line which start of production was programmed to begin in the 3rd quarter of 2020 was one of my favorite projects in the Alliance. I designed a well-rounded service experience that worked within a connected car ecosystem.
This slick and elegant application precedes a very complex system that monitors and solves multiple issues at once. Through an instantly responsive dashboard it offers timely alerts, predictive maintenance and driving history analytics. Smart, well connected, reliable and insightful extension of the vehicle.
Work File
2/07
Dailymotion
— Building an immersive watching experience focused on a premium video sources.
COMPANY
Dailymotion, France
ROLE
Senior Product Design, Interaction Design, User research
DEMO
Dailymotion is one of the leading video platforms in the world with a reach of 300 million unique users per month globally, now focusing on a premium video sources from trusted international content providers.
As a Senior Product designer I was shifting my focus from production to research and was hands on B2C product and strategy.
I was responsible for a variety of projects throughout the course of time: Dailymotion Player design, Discovery in native apps, Watching experience design, messaging and communication system design, etc, while conducting a number of design sprint workshops and user tests.
Work File
3/07
CNOSF
— French National Olympic and Sports Committee online campaign “Je rêve des Jeux”
COMPANY
La Comité National Olympique et Sportif Français, France
ROLE
Product Design
DEMO
An online campaign to support candidature of the city of Paris for the Olympic and Paralympic games in 2024.
During 2 months, through this campaign called “Je rêves des Jeux” ( I dream of games ), many famous French and worldwide athletes were invited and engaged to promote the candidature of Paris. A special ribbon was created for this occasion. It was designed by Luc Abalo, a double Olympic handball champion. Set up by the CNOSF to encourage the enthusiasm of the French and initiate crowdfunding, a first of its kind, for the benefit of the bid PARIS 2024, the Online campaign consisted of a crowdfunding website I specially created for that occasion.
The whole campaign massively relied on the involvement of French athletes on their social media and took various forms from the launch until the final decision of the IOC in September 2017.
Work File
4/07
Sports Lab
— Growing a sport’s crowdfunding platform.
COMPANY
Sports Lab, France
ROLE
Product Design, Art Direction, Illustration
A Sport Lab’s project called Sponsorise.me was a french crowdfunding platform in sports, that brought together the most challenging sports projects and their supporters and brands.
Sponsorise.me started as a small start up, a brilliant and noble idea to help aspiring athletes reach their goals by gathering all the necessary resources.
I was hired to re-design a multiple track web and mobile platform that was simultaneously answering the needs of two types of end-users, partners and business goals. After clearing up inherited blockers, I designed an easy-to-apply and fun-to-use platform that made a lot of renowned brands and athletes very happy.
Work File
5/07
MOODA
— Designing a luxury e-commerce clothing store.
COMPANY
Diwanee, UAE
ROLE
Product Design
A luxury e-commerce clothing store that carries from the world's best notable designers to emerging brands.
Work File
6/07
Login Chinese
— An iOS app for learning Chinese language
COMPANY
Login Chinese, France
ROLE
Product Design
Hierarchically very complex app for studying Chinese consists of 6 levels of competence, each one comprising of 15 modules, covering different fields of language comprehension. Each module has 1 to 3 units, each one more difficult than the other and each unit has 20 lessons types.
I created a bold, simple and clear UI, in order to make possible for the Chinese glyphs to be observed in details and easily memorised.
Work File
7/07
Renault Group
— Conducting various service design projects within Renault Group
COMPANY
Renault Group
ROLE
Lead UX & Service Designer
Renault Group is a French multinational automobile manufacturer established in 1899, bolstered in 1999 by a unique Alliance with Nissan and Mitsubishi Motors.
The company is being challenged to develop hybrid products where the service has been designed as an inseparable part of the product. The aim is largely to increase profitability, growth and customer retention through the development of service propositions.
My role as UX and Service designer is to analyse existing services and guide the creation of a new ones through holistic and user-centred approach by incorporating concepts of product design and strategy.